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InsightOps

AI-Powered SaaS Dashboard

Role:

Lead Designer & Creative Engineer

Duration:

9 months

Team:

12

Challenge

A B2B analytics platform needed to integrate generative AI features without overwhelming enterprise users already trained on the existing workflow.

green Hydro Flask tumbler on wood slab

Approach

Designed an "AI Sidecar" pattern — a contextual assistant rather than a replacement UI

Created prompt-design guidelines and a reusable AI interaction framework

Built a live React + D3.js prototype to test data visualization variations

Engineered a custom embedding-driven search that surfaced charts via natural language

Led cross-functional workshops aligning ML engineers and product designers

Outcome

AI feature adoption hit 74% within 60 days (industry avg: 22%)

Average time-to-insight reduced from 18 min → 4 min

$4.2M in expansion revenue from AI tier upsells in Q1 post-launch

Featured as a case study by Figma Config 2024

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