Atlas
Internal Design System & Tooling
Role:
Lead Designer & Creative Engineer
Duration:
Ongoing (18 months)
Team:
4 core + 60+ contributors
Challenge
An organization with 14 product teams had massive UI inconsistency and duplicated engineering effort. No shared language between design and code.
Approach
Audited 800+ unique components across products; consolidated into 96 primitives
Built design tokens pipeline using Style Dictionary, syncing Figma → web → iOS → Android
Created Figma plugins automating token application and accessibility checks
Established a federated contribution model with RFC process
Engineered a documentation site with live React playgrounds (Storybook + MDX)
Outcome
Engineering velocity up 34% for component-heavy work
Design-to-code parity: >95% across platforms
Onboarding time for new designers/engineers reduced from 3 weeks → 5 days
Atlas became internal product with dedicated leadership funding
